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What clothes are popular for women this year?

2025-10-10 22:24:38 female

What clothes are popular for women this year? Analysis of popular outfit trends across the Internet in the past 10 days

With the change of seasons, the fashion trends of women's clothing from summer to early autumn of 2023 have gradually become clear. The following is a structured data analysis based on hot topics across the Internet in the past 10 days and discussions among fashion bloggers to help you quickly grasp this year’s most popular styles.

1. TOP5 core popular elements of women’s clothing in 2023

What clothes are popular for women this year?

Rankingelement nameheat indexRepresentative single product
1dopamine color matching987,000Fluorescent green dress/peach pink suit
2deconstruction tailoring762,000Asymmetrical shirt/patchwork skirt
3New Chinese style improvements654,000Button top/ink print skirt
4Y2K retro style589,000Low-waisted jeans/navel-baring short top
5Functional style details423,000Cargo pants/multi-pocket vest

2. Ranking of sales data of popular items

CategoryWeekly sales (10,000 pieces)year-on-year growthPopular brands
acetate wide leg pants12.6+215%UR/ZARA
hollow knitted sweater9.8+180%PEACEBIRD/MO&Co.
denim vest skirt7.3+320%Lee/ Semir
pleated wrap skirt5.9+155%ochirly/Evely

3. Popularity list of celebrities bringing goods of the same style

Recently, Yang Mi, Yu Shuxin and other celebrities’ popular street style items have caused the entire Internet to follow suit:

  • Ballet style strappy flats (search volume surged 400%)
  • Oversize motorcycle leather jacket (TikTok-related video views exceeded 300 million)
  • Gradient tie-dye sweatshirt (over 100,000 Xiaohongshu notes)

4. Recommended outfit formulas

sceneMatching planSuitable for body shape
Workplace commutingShoulder padded suit + cycling shorts + dad shoesH-shaped/pear-shaped
date outfitPuff sleeve top + slit fishtail skirtHourglass/Apple Shape
leisure travelTie-dyed T-shirt + overalls + thick-soled slippersall body types

5. Insights into consumer purchasing behavior

The data shows:

  • Generation Z prefersPersonalized customizationService (conversion rate is 37% higher than ordinary models)
  • Sustainable fashion itemssearch volumeA year-on-year increase of 82%
  • Live delivery in progressSet combinationThe transaction rate is 63% higher than that of single item

Conclusion:Women's Clothing Trends 2023 Highlighted"Conflict Aesthetics"——The mix of tough and soft, retro and futuristic has become the mainstream. It is recommended to pay attention to the dressing demonstrations of celebrity bloggers, and at the same time choose suitable popular elements according to your own body shape characteristics to avoid blindly following trends.

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